Founder-Led Sales Structuring

Transform Your Sales from Chaos to System Stop being the bottleneck in your own growth. Build a repeatable sales process that works without you and scales with your team.

The Founder's Sales Dilemma

You started strong. Personal relationships, pure hustle, and deep product knowledge helped you close those first deals. But now:

You're the only one who can close deals - Every important conversation needs you
New hires struggle to replicate your success - What works for you doesn't work for them
Sales forecasting is guesswork - You never know what's really going to close
Deals fall through the cracks - Inconsistent follow-up kills opportunities
You can't take time off - The sales machine stops when you stop

Sound familiar? You've hit the founder sales ceiling. It's time to build a system.

Our Founder-Led Sales Structuring Solution

What We Build Together

1. Customer Journey Mapping

Document how your customers actually buy (not how you think they buy)
Identify key decision points and information needs
Create buyer-aligned sales stages that make sense

2. Repeatable Sales Process

Define clear criteria for moving prospects through your pipeline
Standardize activities that actually drive results
Build stage-specific playbooks anyone can follow

3. CRM Implementation & Optimization

Set up simple, practical tracking systems
Focus on data that matters, skip the complexity
Create dashboards that give you real visibility

4. Team Enablement Framework

Document what makes you successful (so others can replicate it)
Create onboarding systems for future sales hires
Build training materials based on your proven approach

How We Work Together

Phase 1: Discovery & Analysis (Week 1)

Sales Audit: Analyze your current approach and identify what's actually working
Deal Analysis: Review your last 20 deals to understand real customer journey
System Assessment: Evaluate existing tools and processes

Phase 2: Process Design (Week 2)

Customer Journey Mapping: Define how customers really make decisions
Sales Stage Definition: Create clear, measurable progression criteria
Activity Standardization: Document specific actions for each stage

Phase 3: Implementation (Weeks 3-4)

CRM Setup: Configure systems for practical daily use
Process Testing: Run new system with current opportunities
Team Training: Onboard existing team members

Phase 4: Optimization (Ongoing)

Performance Monitoring: Track key metrics and conversion rates
Process Refinement: Adjust based on real-world results
Scale Preparation: Ready the system for team growth

What You'll Get

Immediate Deliverables

Sales Process Blueprint - Complete framework tailored to your business
CRM Setup & Configuration - Ready-to-use tracking system
Sales Playbooks - Stage-specific guidance for every team member
Performance Dashboard - Clear visibility into pipeline health

Long-Term Benefits

Predictable Revenue - Forecasting based on data, not gut feeling
Faster Team Scaling - New hires productive in weeks, not months
Improved Win Rates - Consistent process leads to better outcomes
Founder Freedom - Sales machine works without your constant involvement

Success Metrics We Track

Pipeline Velocity: Reduce average sales cycle by 25-40%
Conversion Rates: Improve stage-to-stage progression by 30%+
Forecast Accuracy: Achieve 85%+ accuracy within 3 months
Team Productivity: New hires reach quota 50% faster

Is This Right for You?

Perfect If You:

Generate $50K-$500K in annual revenue
Close 2-5 deals per month consistently
Have proven product-market fit
Ready to systematize your approach
Planning to hire sales team members

Not Ready If:

Still figuring out product-market fit
Fewer than 10 total customers
Revenue is inconsistent month-to-month
Not willing to document your process

Investment & Timeline

Timeline: 4-6 weeks to full implementation Investment: Starting at $5,000 for complete process structuring Ongoing: Optional monthly optimization sessions available